Your best effort to succeed requires a plan



Explain your course to success as a process



Prove the validity of your plan and efforts



Always know where you stand in your progress



The inexcusable failure is to disregard learning


Learn = to acquire awareness or knowledge of or skill in (something) through experience, study, or instruction; to become capable

Always succeed: never fail to learn

Failure to attain a goal may be excusable, but failure to learn anything from efforts made is inexcusable. If it is possible to ensure at least one success, make it this: avoid failure to learn.


Failure can help you learn about yourself and understand how to improve your goal, plan, preparation, and/or your efforts.


Your actions help you build the life that you say you want. So, continually improve: learn.

We want to achieve, but what does that mean? What we know for certain is this: we must learn. 


Without discovery—from experience, inquiry, research, etc.—you remain confined by limited knowledge that may become irrelevant, useless, and hinder your ability to achieve.


Do you want to achieve meaningful success? If so, ensure your ability to learn, and become a better learner.

Step 5: Learn

Progress to Potential

As you learn, you’re able to reevaluate and revise your plan, how you’ve prepared, and your approach (actions) to be productive.


If you fail or restrict your ability to learn, you limit your potential to achieve.

  • Core research and study

  • TIDE: Think, Inquire, Decide, Execute (revise your IDEAL plan, adapt, etc.)

  • Repeat the cycle

Throughout life, we learn. We don't always choose what to learn, but we choose how to use what we know. Resist the trap of complacency and pride in your knowledge. Always develop yourself: learn.

Learn how in Steven's new book: Achieve

It is impossible to succeed without being productive. 


 Learn about productivity 

  Are You an IDEALer?  

IDEALer - Entrepreneur

Ron Davies


IDEAL is the most logical way to build a business, regardless of industry and market...

IDEALer - Projects

Jessica Wu

Sales Manager

IDEAL is the model we use to consistently improve sales.  It is the easiest model for learning how to improve because it's so natural.

Stefani Roberts

Product Manager

I use IDEAL for my personal and professional goals. It works because it's the natural process for achieving your potential and being your best self.

IDEALer - Marketing

Daniel Reed

Marketing Consultant

If you're not using IDEAL, you are not aligned with what actually works to improve your business...and your life! 

An IDEALer is someone who uses IDEAL as a model for planning and pursuing their success.

Learn the four

Cornerstones of productivity

Support your success with my FREE ebook

In support of your success, subscribe and receive a FREE copy of my ebook GOALS: The Course to Success. 

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